Awareness budgets are tiny
You cannot outspend brands for attention. You can out-story them: hosts give mission-driven guests the warmest interviews in podcasting, and the episode costs less than one direct-mail drop.
Your mission deserves a microphone. Reach donors where they already listen.
Donors, partners, and volunteers research a nonprofit's leader before they commit. Podcast appearances tell your mission story at length, on shows those exact people trust, for a fraction of what one gala costs.
- 1,500+ guest placements booked by our team
- 30,000+ shows in ShowVault™, our database
- Top 10% of the charts or niche, every pitch
The problem isn't your expertise. It's your visibility.
Major donors do their homework
Before a significant gift, people research the leadership. Hours of you explaining the mission in your own voice is the strongest due-diligence trail you can leave.
Partnerships start with visibility
Corporate partners, grantmakers, and board candidates hear podcasts too. One appearance regularly outperforms months of cold outreach for opening those doors.
Nobody wants appearances. They want what appearances produce.
- Inbound leads from people who already trust you
- Board and advisory seats
- Paid speaking and keynote invitations
- Partnerships, sponsors, and referral sources
- Donors, members, and supporters who found you
- An answer when someone asks AI who to hire
The process, end to end.
- B
Blueprint
Sign up, accept the agreement at checkout, and complete a deep onboarding: your goals, your audience, your stories, and the shows you never want to be on. This is the raw material every pitch is built from.
- O
Opportunities
AI-driven matching across ShowVault™, our 30,000-show database, then real people listening to and transcribing shows to confirm the host actually takes guests and the audience is actually yours.
- O
Owner approval
Nothing gets pitched until you have seen the list and signed off. Strike anything, for any reason, without explaining yourself.
- K
Knock
Outreach starts around week two. Every pitch is written for that host and that show, referencing episodes they actually made, and we pitch you like the influencer you already are. Up to 50 follow-ups when a show is worth it.
- E
Earn the yes
Replies, negotiation, pre-calls if the host wants one, reminders, reschedules. It reaches you as a locked recording slot, and under The Calendar Rule™ that is the only moment a placement is ever billed.
- D
Distribute
A prep brief before you record; afterwards the episode goes to work: show notes and backlink, the host's YouTube video, clips for your socials, Spotify and Apple distribution, and a transcript AI engines learn from. Every appearance makes the next Knock easier.
The standing scope of the service.
- Unlimited pitching to qualified shows
- You approve every show before it is pitched
- A custom one-sheet and media kit built for you
- A dedicated campaign manager who knows your account
- A shared Slack channel with the team doing the work
- A client portal with every booking and invoice
- A prep brief before every recording
- Show notes, backlink, and the host's video chased down for you
- Social clips cut from each episode
You pay for placements, not promises.
A retainer bills the same whether we land six shows or none. Here the cost tracks the result, so a slow month costs you almost nothing and a strong month is one you were glad to pay for.
- $99/mo founding rate (normally $299), plus $300 per confirmed placement
- You approve every show before it is pitched
- The $300 applies only when a recording is locked on your calendar
- No setup fee, no success fee, and no percentage on the back end
- Month to month. Agreement accepted at checkout, nothing signed elsewhere
Asked on every call.
Which shows work for nonprofits?
Philanthropy and social-impact shows, business shows that feature purpose-driven leaders, and shows in your cause area (education, health, community development). You approve the list.
Who from the organization should be the guest?
Usually the founder or executive director for mission-story shows, and program leaders for cause-specific shows. We match the guest to the audience.
Is this a responsible use of our budget?
The pricing tracks results: a small monthly subscription and a placement fee only when a recording is locked. Every episode is a permanent asset your development team can send to donors for years.
More answers on the full FAQ.
// Need to show someone else?
This page is the proposal.
The problem, the process, the scope, and the price are all here in writing, in language nonprofit leaders already use. Send the link, or print it to PDF and take it into the meeting. Nothing to wait for.